Market playbook

Revenue rises. You see it first in the market.

A curated set of real examples where movements in market interest preceded revenue, sales and Market share. Learn what to watch, how to measure, and how to brief finance with evidence.

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78%
Sheraton correlation to revenue

85%
CPG correlation to market share

73%
Wine and Spirits correlation to revenue

Examples

Rodrigo Pozo Graviz 6/19/19 Rodrigo Pozo Graviz 6/19/19

Sheraton: 78% correlation between MyTelescope brand search Index and revenue

Monthly branded search tracks hotel performance (STR RGI) with a strong correlation (r=0.78). A market-first signal for allocation and forecasting.