Anne Årneby joins MyTelescope Board as Vice Chairwoman
Anne Årneby, Vice Chair MyTelescope
AI hallucinations are increasing rapidly. According to The New York Times and IEEE ComSoc, incorrect answers in generative AI have increased dramatically over the past year, in some cases nearly quadrupling. Nearly half of all companies have made decisions based on false data, and a large majority see hallucinations as the biggest barrier to trust and adoption. Now Anne Årneby is joining as Vice Chair of MyTelescope as the company launches an AI agent that measures real demand instead of guessing probable answers.
MyTelescope builds its model on what people actually do actual behaviors, not just text. By analyzing behavioral data such as searches, conversations, and digital actions, the tool reveals real demand, often before it appears in sales figures or statistics.
“We've built an AI that doesn't guess. It shows what's actually happening and what's happening next. It's fact-based, validated against human behavior, and designed to replace the guesswork that permeates today's AI models, says Rodrigo Pozo Graviz, CEO and founder”.
Anne Årneby strengthens the board
Anne Årneby brings over 30 years of experience in growth and digital transformation. She is Chair of Amido and Miljömärkning Sverige, board member at Svenska Spel, and has been an advisor to MyTelescope since 2023. As former Group CEO of Nordic Morning Group, she has driven AI projects and connected customer insights to business growth. She brings strategic experience that strengthens MyTelescope's work with verified intelligence.
“MyTelescope shows how AI can be used to truly understand markets through human behavior rather than model assumptions. That's exactly what companies need right now, says Anne Årneby”.

